It started out as a daily challenge on Facebook. Create one thing everyday for 100 days. At the time I had been creating some APCs (Altered Playing Cards) for trade on AFA (atcsforall.com) and was having such fun with them that I decided that would be my challenge...100 days of Altered Playing Cards. I planned to actually create more than 100 with the goal of finishing the challenge with two complete decks of cards.
As I continued posting a new card each day, people started asking, "What are you going to do with these when you are done? How can I get a deck? Will you be making them available for purchase?" More importantly than that though, people talked about how much they looked forward to a new card each day and how they always started their day off with a smile. That was the greatest reward I could have gotten and it spurred me to find a way to make these available to anyone who wanted them.
I debated different ways to bring it about. First, I sent off the completed first deck to be printed to see how they would turn out and if they would even be good enough to sell. When that first deck arrived and I got to see it and touch it, I knew this had to move forward. The deck is beautiful!
I knew I was not going to be able to afford to print enough decks for everyone on my own. I thought about doing a presale and only ordering enough to cover the orders. The problem with that is that the smaller the order, the more each individual deck costs to print and I would have to charge more for them than I was comfortable doing. I looked around at what other people were doing with their unique decks of cards and a large number have had great success with Kickstarter. By doing it that way, I could have a large number of decks printed and the costs to me and to the customer would be kept lower.
I finished the 100 days and met my goal...two complete decks of original art. I launched my Kickstarter campaign the next day. In less than 2 days we almost 20% funded and I'm so excited, not just for me, but for everyone who has supported me and who has loved this project.
I'd love it if you would check out my project, buy a deck or two and share it with your friends and family. This project is something I've been dreaming of for so long. I'm thrilled to share it with all of you.
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